THE JOURNEY

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Brand Mapping is a navigational compass for personal, professional, and business success. Together, we drive the course that is necessary to get you back on track with your brand. We start from the beginning, the core, and then map our way through a blueprint that is an action and accountability program. We use a coaching model, coupled with years of consulting experience, to provide you with a course of action and follow-up to get you where you most desire. 

It is safe to say that while outcomes may vary, the program works, if you work it!

BRAND INFRASTRUCTURE Do you really understand your brand? No, I do not mean your website or logo but the collection experiences must have with you to fully engage with you? Connect with the core of your brand (ideal client, audience, streamlined service, customer service plan, collaborating with others, and much more) through an intense dig in, map out, and discovery program. 

BRAND INFRASTRUCTURE

Do you really understand your brand? No, I do not mean your website or logo but the collection experiences must have with you to fully engage with you? Connect with the core of your brand (ideal client, audience, streamlined service, customer service plan, collaborating with others, and much more) through an intense dig in, map out, and discovery program. 

BRAND STORY

At the core of every brand is a story to compel, connect, and spark conversation. Our stories are what make us different. They provide an electric connectivity for the person who wants to know the how and way behind your business. We ask this question as we are mapping out our story, "are we sharing information that is memorable, relatable, and repeatable?".

THE PROCESS

12 STEPS TO GET STARTED!

  1. DEAR SELF, WE ARE STUCK! 
  2. VISIT THE MY BRAND MAP WEBSITE
  3. READ THOROUGHLY AND GET EXCITED 
  4. APPLY (COMPLETE THE FORM)
  5. PAY (GET THAT OUT OF THE WAY)
  6. YOUR BRAND COACH, KIA, CONFIRMS THE DATE
  7. RECEIVE YOUR WORKBOOK (COMING SOON)
  8. TIME FOR YOUR ONE-ON-ONE CALL, SKYPE OR IN PERSON SESSION
  9. RECEIVE YOUR DIGITAL BRAND REPORT
  10. STUCK ON AN ACTION ITEM? SCHEDULE AN ICE (IN CASE OF EMERGENCY) CALL
  11. SCHEDULE SESSION TWO...
  12. SCHEDULE SESSION THREE, FOUR, FIVE AND SIX

GET STARTED TODAY! (CLICK)

KIA JARMON

BRAND COACH

My dear entrepreneurs, small business owners, and professionals:

I am here for you!

I started this program in 2012 because I was meeting so many people, just like you, who expressed pain points that I had similarly experienced while trudging through the life of an entrepreneur. 

So who am I? I am a Public Relations and Brand Strategist, with The MEPR Agency.  I work dilligently with clients to outline the landscape known as their brand, where we start by digging deep into the core of who they are or who they want to be.  Through our time together clients work to understand their brand message, share their story, and build communities.  They have experienced growth, brand recognition, accolades, and ultimately more business as a result of us starting at the core.  However, I work primarily with established small and mid-sized business, non-profits and government agencies and felt like I was leaving some of my peers out of loop.  

BRAND MARKETING You have identified your target audience but you are not connecting with them. Or, you have used a ton of marketing tools but aren't using the best plan for your. Marketing is more than a sales process, it is an integration of experience and conversation. Explore the tools and create the plan to find exactly what works for you and how to measure your growth. 

BRAND MARKETING

You have identified your target audience but you are not connecting with them. Or, you have used a ton of marketing tools but aren't using the best plan for your. Marketing is more than a sales process, it is an integration of experience and conversation. Explore the tools and create the plan to find exactly what works for you and how to measure your growth. 

BUSINESS BUTT KICKER

What am I best known for?  I take your grandest ideas (and I know that's one of your greatest hurdles) and distill them into bite-sized and manageable action and results driven tasks that exist on more than just paper.  I coach you to identify the big picture and then back track to get the work done. Simply put, I take you from hobby to business, from idea to implementation, from to-do to to-done.

Why does this program work?  This is a program that you must work.  If you hire a personal trainer and don't see results it may be because you are not in the gym apart from your time with them.  You will get your hands dirty and take hold of your own brand.  I will coach and consult you through every step but you will pat yourself on the back when the work is done.  This is your greatest investment in yourself.

ACCOUNTABILITY CONSULTANT

Ultimately, I am committed to working with you, hands-on, to reach the result you desire.  I won't stop until you tell me to quit.  I will challenge you, push you, become your accountability partner, and sometimes even give you a swift, yet loving, kick.  And as all of my clients hear me say "if you are not tired and ready for a nap after one of our sessions I have not done my job."

Are you prepared for someone to dig in with you?  I am here for the taking and ready to explore your succcess together.

It's time to do the work.

~KIA~

BRAND MAPPING

Who Is This For?

___

The Individual Business Professional

The 9-5'er looking to discover their expert

The 9-5'er turned entrepreneur

Hobbyist to Entrepreneur

The intrapreneur (internal entrepreneur)

___

The Entrepreneur

Creative entrepreneurs (artists, graphic designers, make-up artists, wellness coaches, etc)

Business Consultants

Small business owner (new or veteran)

___

The Nonprofit Leader

What You Will Take Away:

For business professionals: Did you get passed over for that promotion? Are you feeling stuck in your current position? Do you feel voiceless and without purpose? This coaching session may be for you! 

Together, we will discover your expert. We will declutter your stuff, outline your message, and identify the best tools to market the brand of you. 

For entrepreneurs: Whether you are a business newbie or have been trekking away at entrepreneurship for decades, it is never to late to unravel the stuff. I work with countless 'treps who have a difficult time removing the clutter they have built on top of their business. Or for those who are newer, you have so many ideas you don't know where to begin. Let this process help you get un-stuck. We will dig in to find your foundation, outline the story you should be telling, and identify the tools to best help you get there. 

For nonprofit leaders: I find with nonprofits the issues are the size of a mountain. Specifically, I am called when you have gotten away from your mission, because you don't have a communications or marketing department or effective committee, or your board has no clue how to accept the direction you are going. If this sounds like you, let's get to work. This session will be helpful when fundraising, recruiting volunteers, engaging board members, and keeping the morale high for your staff.

Deliverables:

Total of 3 - 60 minute 1:1 or small group sessions dedicated to the following topics:

     Month 1: Infrastructure

     Month 2: Storytelling

     Month 3: Marketing Tools

Pre-Brand Mapping Workbook 

Post Brand Mapping report

Investment:

$395 per month for three months OR

$550 for one (one time) 90 minute session 

STORY MAPPING

Who Is This For?

___

The Individual Business Professional

The 9-5'er looking to discover their expert

The 9-5'er turned entrepreneur

Hobbyist to Entrepreneur

The intrapreneur (internal entrepreneur)

___

The Entrepreneur

Creative entrepreneurs (artists, graphic designers, make-up artists, wellness coaches, etc)

Business Consultants

Small business owner (new or veteran)

___

The Nonprofit Leader

What You Will Take Away:

For business professionals: Are you having a hard time telling people what you do? Do you wish you could distill your big ideas down into a relatable conversation? This session is for those individuals who want to share who they are and what they do across a variety of platforms and scenarios, succinctly and with passion.  

For entrepreneurs: Do you know your story, how to share it, and which audience to share it with? Many clients participate in this program because people just don't understand who they are and what they do. After all, how can someone refer you business if they don't know what you do?

With a clear picture of your audience we take your story and connect it in a way that sticks.  We use stories that are unique to you or your business to capture the authentic and relatable voice of your brand or business. 

For nonprofit leaders: "To hit 'em in the pocket you need to hit 'em in the gut!'

This is a quote I share all the time in my workshops on storytelling and fundraising. People want to connect with the core of your mission. But guess what? Your mission statement doesn't connect. Let's discover the stories of your clients. Who has benefited from your program? We want to leave people thinking about how they can contribute to your organization because you made them know why it's important.

Deliverables:

Total of 2 - 60 minute 1:1 or group sessions 

Storytelling Outline

Investment:

$495 for the entire session